The subgenre mistake that makes promo feel expensive
If the lane is fuzzy, every paid impression gets less efficient.
#subgenre
3 posts
The cover has to tell romance readers what shelf they are on
Before readers know your plot, they’re already deciding whether your book understands its own lane.
Subgenre Clarity Sells More Than Clever Copy
If readers can’t tell whether your book is dark romance, rom-com, or small-town slow burn in a glance, the copy has already lost time.